Grazia:
Fashion, Celebs, Desirable goods (perfume, handbags), ‘celeb readers’.
Look Magazine - This magazine is similar to Grazia as it has lots of articles about fashion, hair, beauty and different style tips. Cover stars that feature on the magazine are of the same class and status. However, Look magazine features a lot of celebrity gossip articles and focuses mostly of street fashion. (Published by IPC Media)
More Magazine – This magazine is similar to Grazia as it has lots of articles about fashion and beauty. Both magazines feature tips and advice about different styles. However, it is different to Grazia as More Magazine widely uses social networking sites to involve the reader and get their point of view on articles in their magazine. (Published by Bauer Media)
Take a Break:
Human interest stories, useful articles, reader generated
content, ‘weekly shop’ adverts.
Bella Magazine – This magazine is similar to Take a Break as it features real life stories, dating and also dieting tips. There are also lots of competitions that readers can enter and both magazines feature a TV guide for readers. However, Bella is slightly different to Take a Break as it features predominantly celebrity gossip articles, whereas Take a Break focuses more on normal people with tragic real life stories to tell. (Published by Bauer Media)
OK Magazine – This magazine is similar to Take a Break as it features lots of gossip, horoscopes, dating stuff and ‘bizarre’ stories. However, it is slightly different as it does focus on fashion more than Take a Break does and tends to have more celebrity gossip and TV gossip. (Published by Odyssey Magazine Publishing Group)
We had to research and find different magazines that were similar to Grazia or Take a Break and identify the key similarities, such as, target audience or types of articles and then, we had to identify any differences that create a contrast between the magazines.
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