Saturday, 13 October 2012

Bauer Media

Bauer Media
 
 
Who are ‘Bauer Media’? Bauer Media is a division of the Bauer Media Group; Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations.

Who owns them? Bauer Media is a family owned company, a sister company of H Bauer Publishing, publisher of the UK's biggest TV listings, Take a Break and Bella.

How much money are they worth? $2 billion.

What countries do they produce things in? Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 15 countries worldwide.

What do they produce? The Bauer Publishing Group comprises 282 magazines worldwide in 15 countries, as well as TV and radio stations.

Who are H Bauer? A British magazine company.

What do they make? H Bauer brands include women's weekly and TV listings magazines; namely Bella, Take a Break, that's life! TV Choice and Total TV Guide as well as a number of puzzle magazines.
 
 
 
Grazia Magazine – Bauer website (Grazia’s owners)

·         Grazia magazine was established in the UK in 2005. Grazia is relatively new, unlike Vogue, which has been around for longer.
 
·         How do they market Grazia? Bauer market Grazia, by praising the magazine and writing things, such as, it ‘remains the market-leader’ and ‘GRAZIA transformed the women’s magazine market’.
·         Who is it aimed out? Grazia is aimed at 25 – 44 year old upscale women, who have enough money to buy the things advertised in the magazine.
·         How often is it published? Grazia is published weekly, so that it keeps up to date with fashions and celebrity stories.
·         What content does it include? Grazia magazine contains real life stories (news stories), celebrity gossip, fashion tips, etc.
 
The Grazia Reader Statistics
 
I have learnt all about Europe’s largest privately owned publishing Group, Bauer Media. I did some research into the different aspects of the company and what they are about. Also, I have done some research into one of Bauer Media's brands and how it is advertised.

No comments:

Post a Comment