We were all put into groups and each of group had to analyse different parts of the Criminal Justice extract, focusing on the representation of law. Within the group, we separated up each of the main scenes so that each person analysed their specific scene. I analysed the first scene. As a group we then presented out analysis to the rest of the class and we each explained what we had discovered.
Catherine Pilsworth AS Media Theory
Saturday, 9 February 2013
Representation of Law - Criminal Justice Extract
We were all put into groups and each of group had to analyse different parts of the Criminal Justice extract, focusing on the representation of law. Within the group, we separated up each of the main scenes so that each person analysed their specific scene. I analysed the first scene. As a group we then presented out analysis to the rest of the class and we each explained what we had discovered.
Sound in The Skins Extract
The music that accompanies the dance
routine:
The music that accompanies the dance routine is fast
paced and loud. There is also a strong beat to the music, which emphasise
Maxxie’s and the other dancer’s strong physicality and their ability to keep up
momentum and pace with the music. This however contrasts to Tony’s disability
as Tony appears to be quite confused and therefore the pace of his speech is
very slow and his ability to concentrate and keep up the pace of the music is
lacking, an obvious result of his accident. The music also,
provides Maxxie and the dancers with a vibrant and excited mood, one which is
not evident in Tony. This is suggested when Maxxie approached Tony, who is
situated in the dark part of the church. It seems like the darkness of the
place where he is sitting, is cutting him off from the positive and energetic
atmosphere that the music has created.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiESBXqXWy8IhYxU9_Sl_bsWoXvx0HQqnRPiwJg6PMSLZicAxiRTWA8oPOvw2pq_37oxWWSi91ezayT1gnKr8rV90D1b1j6pRAh4AkMlBaWqs__7hQpZ6lStUoro4kyD-01mZx-eQEnOOcR/s200/Picture2.jpg)
The music that runs from the end of
scene 1, through scene 2 and into scene 3:
The music that runs from the end of scene 1, through
scene 2 and into scene 3, is very sombre and suggests that Tony is in turmoil
and is perhaps distressed. The instrumentation is quite sad
and depressing in these scenes and it is apparent that the music represents
Tony’s negative emotions and his loneliness. It is evident from the choice of
music that Tony is seeking comfort and escapism from his hectic, confused mind.
The slow tempo of the music accentuates Tony’s inert posture and stance. The sound
bridge from the transition into the different scenes, also suggests the
extended pain and discomfort that Tony has to endure and this is emphasised by
the length of time that the sombre music is being played.
The sound of the bus passing close to
Tony and Maxxie:
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEil0QmJQB3_MXSIxc6uP13phsh3i-p6Q3PQMLS-4HJGClLqwFqT6lo_qt8X3xhvjcTpeJhRt9l2oIEOYxfOXWy2n5AKjZ8cxfKXitBo8UHHdC3tVDi8CJ-xBkNsEfPaTzQXLNsYD2sKpymh/s200/Picture3.jpg)
The music the runs from the end of scene
4 and into scene 5:
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEje76Dn4u6sfMNN1B1q0BuYMxfb1x5gyJxETOLyZgIKFHYeQ8gkBvPfTM9ovpGJmh1TXNC9AWFXhhAMO2UjhlE1qAX8ETbKrQteQT6LP-5QhG32XlQyUnaVkeBWv4TSXi-wMe-3pK2suJKc/s200/Picture4.jpg)
Opening organ music:
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEieh4Mts2eH_sQ6ggnanEzetaMtwRklEgiuX8s4A96Yy09upPt8WtPjhqrxFSGhO3osn35394Qb7idDon_fjS6E4UqVzx2yQD5Shyt7bDKs5WYKotgeM0t8Utw0T0LqzpQ-4gbA8IfWIBFF/s200/Picture1.jpg)
Following the definitions of sound, we then had to write about the music/sounds used in the Skin's extract, that we had previously analysed.
Sound
· Diegetic and Non-Diegetic Sound:
Diegetic
-
The sound which should logically be there in the diegesis (the ‘world’) of the
text (e.g. applause in a sports award show.)
Non
diegetic sound - Sound which would not logically be
there in the diegesis (most music, voice overs.)
· Synchronous and asynchronous sound:
Synchronous
sounds are those sounds which are synchronized or matched
with what is viewed.
Asynchronous
sound effects are not matched with a visible source of
the sound on screen. Such sounds are included so as to provide an appropriate
emotional nuance, and they may also add to the realism of the film.
· Sound perspective -
A sound’s position in space as perceived by the viewer given by volume, timbre,
and pitch.
· Sound effects -
A sound other than speech or music made artificially for use in a play, movie,
or other broadcast production.
· Sound motif -
A sound effect or combination of sound effects that are associated with a
particular character, setting, situation or idea through the film.
· Sound bridge -
At the beginning of one scene, the sound from the previous scene carries over
briefly before the sound from the new scene begins.
· Dialogue -
Conversation between two or more people as a feature of a book, play, or movie.
· Voiceover -
Voice-over (also known as off-camera or off-stage commentary) is a production
technique where a voice which is not part of the narrative.
· Mode of address -
The way a media product ‘speaks’ to its audience.
· Direct address -
The vocative case (abbreviated) is the case used for a noun identifying the
person (animal, object, etc.) being addressed.
· Sound mixing - The
process during the post-production stage of a film or a television program in
which the collection of recorded sounds are combined into one or more channels
along with adjusting the many attributes of the sounds such as the source
signals’ level.
Soundtrack
· Score -
A musical composition's written format.
· Incidental music -
It is original music written specifically to accompany a film.
· Themes, stings and motifs –
Themes
-
melodic subject of a musical composition.
Stings
-
A sting is a short musical phrase, primarily used in broadcasting and films as
a form of punctuation.
Motifs
-
a theme that is repeated or elaborated in a piece of music.
· Ambient sound –
The normal sound which exists in a particular scene or location e.g. Traffic
noise, bird song and crowd chatter.
We were given different words linked with sound, to define. I researched the words on the internet and found the definitions for each of the words.
Skin's Extract: In Maxxie's Flat - Model Answer
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5Wagbg2844YJIHhnJ1D5zGwDJmOjn86eUfwsSeXPmYDRf8HwkT7FastbKw3s6T_gCMJclTOP9PUzc5xNJGvzlNQGts9VjSNy6KFdJJr4uuDoLwu4iOIql-DL21NqcJb1XUqdln68Rs5J7/s200/Picture6.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-NMY2icX48o2M6s-oEnGCTzA5PTI-M-rMmOgR1vYxGwXxCW7WDLod8tSixS8_0yIa9GyrLBhRR1kiTbKFKbzMYhLiID-y11t15dT4q72P3t_4Y75pCGutE9-FV0T3vSYjwg10da51ESoV/s200/Picture5.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzU5OKgkSCZ2uj3JM4ibP7CO31QRtFieyKuEQKhCjOzKnc-AtF0sVepsr1QLZ2NrP3H8QyBfqRUWiI8-Qx1QtjTeuRTk-oUAGiCZM5abx1KAQzTtqu1uAlj6rRmN6Oq5RPibF7VpK63Vcj/s200/Picture8.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrBx0bTlDX5N0QCifaOuMdPRIlGDQwNTBAIZw1zddq5WQGLulRg_zIlMu5yvj_-dgyEiCiYCnjHHpwxBoekNDCfWeGx64yl8AERav9n8chRtc2r1OTuW0Dimu_eoHtcRgZ3eHBb_Xxqi28/s200/Picture9.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEie4wcf-Po67Ymu4LCR-SSxMS7SdTDiBLNx5XDSQCpuvvegGxqitxf1uDNjKsunmcRmmtKmct4s0_H6eWLivAYNslOZEx5KF8SI7b68mzOhmrm7eubf0zAHPlgokBEtmWCrboOwnz79rvdQ/s200/Picture10.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgjgMjw7eNjHWyHGyaZmvG2x1WKRfcjWTkUzevQJH9WRSQ05ZcIQn3W0KnODDBBv8P6pF1otWTNoRz5_QBZzxHYw4bsA5yMf4c89Zl9g1RsI2aSAKRP75RhbN3vWCflsxFoa7lzq150DZJ9/s200/Picture7.jpg)
We had to watch an extract from the TV Series, Skins. We were placed in groups and each assigned a specific scene from the extract. My group made notes on the scene from Maxxie's flat and then we collaborated our ideas and created a model exam answer.
Third Bauer Media Product
This is a powerpoint that I made, including information on another magazine that Bauer Media publishes. I had to present this to the class, explaining the magazine's target audience and demographic, content that targets this audience, the magazine's use of technology, the magazine's circulation and readership figures, where and how the magazine advertises themself, and an analysis of one of the magazine's front covers.
Magazine Presentations
Everybody in the class made presentations on another magazine of their choice. We then made notes on their presentations, including specific information from the presentations.
Closer:
· British
women’s magazine.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrxHNAb9Sj0kLcIjmxf7KtMh6e0YlB9-nJjdqMv7ckDCBtDPeajbsbSu3Ku-5fDMcDYSRLlbaQanNqA1UTKlHO_z1_WJKyeIGLVHwbpOBoktTpOYhu6QpIvRXydSUk6PeE3uLRwy42_rFq/s200/closer.jpg)
· Specialises
in celebrity news, gossip, fashion, television/entertainment and real life
stories.
· Women
aged between 16 and 40.
· Weekly
circulation 539,991.
· Sold
for £1.30.
· They
sold 467,048 copies at the end of December.
· They
have a website, app and magazine. The website and app is aimed at the younger
generation as they tend to use more technology nowadays.
Match:
· Weekly
British football magazine.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPAMKqIOsjZrAxWVq-rnX60vWtHW_u5KiIqSlFmwoRcrznxI-MXHftKCd8JvY9YOGkfLX-9CwFwSImv8wchKL9_0fw07censiBMsg2TR5dpifreGUs4ZJTLMbcvPYYJs1pjE6hm0NSicPU/s200/match.jpg)
· Published
in 1979.
· Aimed
at the teenage and pre-teenage market.
· Main
audience is 7-19 years old.
· The
readership figure is 46,233. – The figures are quite low compared to other
magazines that Bauer owns. – Mainly rely on parents to buy the magazines for
the child.
· Features
free gift, which would appeal to a younger audience.
· A
magazine concerning the spiritual wellbeing of its readers.
· Demographic
– ABC1 women from ages 25-44.
· Circulation
– 46,580.
· Readership
– 121,108.
· Advertises
spiritual books on their website.
Empire:
Empire:
· Britain’s
leading monthly film magazine.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiSsmCgBuLOLPw5ZhO0mfyuk52YgCcnHJHgXWXn_EzDqr8Vga9XUXUc-afRG35HkUracMe-1gd-Tmgmy5IxQhjF_8XtI9pVXP9WAx41hAC__kPX9CmmDuTyRaejV-mnK6zpRO_piBwCJfyX/s200/empire.jpg)
· Published
by Emap, however Bauer bought Emap consumer media in 2008.
· ABC1
demographic of 15-34 year olds.
· Circulation
– 167,096.
· Readership
– 734,000.
· It
features in depth reviews, film previews.
· 25+
year old music buyers.
· Aimed
at male and females.
· Reviews
of new music releases, films.
· It
is published monthly.
· Readership
of 77,522 – However the readership is declining and has had a 16.7% decline in
just one year.
· The
technology that it uses includes TV, radio, website, magazine and a newsletter.
· 40/166
pages are advertisements.
Car:
Car:
· The
magazine is aimed at ‘car lovers’.
· Readership
– 160,000.
· Aimed
at 15-55 year olds.
· Demographic
- A, B, C1.
· Advertises
different car models and manufacturers.
· Reviews
different cars that have just been released.
· The
magazine has a website and a Facebook and Twitter page.
· They
include a newsletter on the website for which readers can subscribe.
Heat:
Heat:
· It
comes 11th within all magazine sales in the UK.
· It
is £1.65 per issue.
· Circulation
of 500,000.
· Features
celebrity gossip and information about reality TV shows.
· It
is published weekly.
Take a Break Documentary
We watched a documentary in
class about Take a Break Magaine and how the people who work for the magazine, find
their stories and create the magazine every week. We had to address these
particular questions:
· Where do their stories come from?
Discovered by ‘true story’
journalists or sent in by readers.
· Who writes them?
The true story journalists/writers
at the magazines interview the people that they are trying to buy the real life
stories from.
· What different types of stories do
they include?
· Are all the people who send in
stories happy with the final piece?
A lot of the people who send in the
stories are not happy with the final piece, as the story tends to be
manipulated and exaggerated to create a more interesting story, which is not
the actual truth.
· How much do people get paid for the
stories?
It ranges from £100 - £1000 or
more.
· Why do people read them?
People read them as it makes them
feel better about their lives and gives them more of a reason to get up in the
morning, knowing that there are people who have been raped, lost a child or
even lost a leg.
Tuesday, 30 October 2012
Discuss the ways in which media products are produced and distributed to audiences within a media area which you have studied.
The institution Bauer Media is Europe’s largest privately
owned publishing group. The Group is a worldwide media empire offering
over 300 magazines in 15 countries, as well as online, TV and radio stations. H
Bauer brands include women's weekly and TV listings magazines; namely Bella,
Take a Break, that's life! TV Choice and Total TV Guide as well as a number of
puzzle magazines. Bauer Media also owns the two magazines, Grazia and Take a
Break and it publishes the magazines for consumers to buy. However, there are
issues that are raised by the institution’s need to target their specific
audience for Grazia magazine.
The media products we have studied are Grazia and Take a
Break. Grazia is a fashion magazine aimed at upper-middle class women aged
between 20 and 45 years old (A, B, C1). Bauer, market Grazia by praising the
magazine and writing things such as, it ‘remains the market-leader’ and ‘GRAZIA
transformed the women’s magazine market’. However, Take a Break is a real life
magazine aimed at lower-middle class women aged between 25 and 55 years old
(C1, C2). The difference in the target audience between the two magazines means
that they are distributed differently to fit the lifestyle of the buyers.
Grazia magazine is very reliant on stories that are up to
date and current such as, the magazine must keep up to the date with the
current trends of shops like Oasis, whereas Take a Break is not as reliant on
the latest stories and can feature older stories such as, someone who lost
weight a few years ago. Also, Grazia features articles about fashion,
celebrities and desirable goods, such as perfume and handbags. Grazia also
places images on the front cover of the magazine that are celebrities of a high
class and status, evident from the number of Grazia magazines that I have
looked at. However, Take a Break features human interest stories, useful articles,
reader generated content and ‘weekly shop’ adverts. Also, Take a Break features
lots of gossip, horoscopes, dating articles and ‘bizarre’ stories. The images
on the front cover also feature celebrities who may have a high celebrity
status but may have a bad reputation or are known for the wrong reasons. This
is again evident from the number of Take a Break magazines that I have looked
at.
The two magazines, Grazia and Take a Break advertise
themselves using many different types of technology. They widely use the
internet, by posting different adverts on the internet for their magazine and
also, with their websites, which are created for the purpose of attracting new
consumers. The magazines use twitter and Facebook as well to advertise
themselves. The two magazines rely a lot on these forms of technology as they
are extremely useful for the advertisement of the magazines.
These different magazines are distributed by following the
distribution chain. The magazine will begin at the magazine publisher and then
will be sent to the distributor where it will be separated, sent to different
wholesalers and then distributed to different shops where it will be sold to
consumers.
One of the media products that I have studied in particular
is Grazia. Grazia targets its specific audience by running stories about high
street fashion, current trends, designer fashion shows and collections and
style tips for the readers.
Issues that are raised by the media institution, compromise
their ability to target their specific target audience. Although, forty two
people work at Grazia and they produce 100 pages a week, Grazia struggle to get
enough stories to publish every week in the magazine and have to work to try
and find good stories to publish. Also, Grazia struggle to get the exclusive
story from designers. They have to use their existing contacts and go out to
events, to get more contacts, so that they can get the exclusive stories and
gossip. Grazia have to compete with other magazines, such as, Vogue, Elle and
Marie Claire to get the stories first. This means that they do things, such as,
getting tip offs from people on the street and by phoning contacts to find out
all the gossip about celebrities. Grazia have a network of people all around
the world, yet it still can be a struggle to find out the gossip. Grazia also,
have to contact the lawyers of celebrities to get their approval to run a
particular story. This can slow down the publishing process and could also
reduce the amount of pages printed in the magazine, if the story is not allowed
to be run.
Grazia tries it’s best to overcome these issues and try
different things to produce the best outcome. In the Grazia documentary, Grazia
are shown to have a professional relationship with designers, such as, Giorgio
Armani and they report on his collections and shows, to provide him with the
best media coverage. In return he gives Grazia the inside scoop on the major
gossip about celebrities and their outfits and also on any details on fashion
and collections.
This is my response to the practice exam question that we were set. I have written an essay discussing the ways in which Grazia and Take a Break are produced and distributed to particular audiences of magazines.
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